Who Owns Magnolia Network? It's Not Only Chip And Joanna Gaines
Ever since their first episode of Fixer Upper, Chip and Joanna Gaines had been making waves in the house renovation industry. They didn't prevent there, alternatively. From flipping properties to creating a cafe, opening up a number of stores, and even getting a household items line into Target, Chip and Joanna seem unstoppable.
They do not pass it alone in each challenge, though. The tale in their logo, Magnolia, is a humble one—the Gaineses were reportedly running out of money when HGTV at the beginning called them with a pitch for a TV show. It all worked out, and it's only grown since then. These days, Chip and Joanna have a complete network named after their once-small industry—however how much of Magnolia do they if truth be told personal?
Joanna And Chip Gaines Famously Left HGTV
When Fixer Upper first premiered on HGTV, no person knew how wildly common it would grow to be. The collection was once temporarily renewed after its first season and spent five seasons charming viewers (and would-be homeowners) with all approach of house renovations and the tales in the back of them.
Later, viewers would assume that much of Fixer Upper was fake, however that didn't stop the show from gaining traction and even spawning more than one trade opportunities for the Gaineses.
After all, they stopped appearing in Fixer Upper because they wanted to pursue different initiatives. Only 3 years after the show ended, however, Chip and Joanna Gaines had been again at it—this time on a completely new network.
'Fixer Upper' Returned On Magnolia Network
Chip and Joanna Gaines' reason for reviving Fixer Upper has at all times been very wholesome. The couple mentioned how they took time to pursue different goals, then turned around again to Fixer Upper after establishing Magnolia Network.
Magnolia Network seemingly changed HGTV's DIY Network, but it surely wasn't purely a Discovery Inc. move. After all, the licensing behind Magnolia clearly belongs to, no less than partially, Joanna and Chip. They have other Magnolia-branded entities, including a restaurant, retail outlets, products, and more. In reality, once they paused Fixer Upper, Chip and Joanna had been pouring themselves into different sides in their businesses.
It was once one thing Chip expressed as a chance for the couple to "bet on" themselves, backing clear of what HGTV wanted them to be and getting back to the roots of what Fixer Upper at all times supposed to be (actual).
When Magnolia Network came again, issues have been obviously very different.
Since the Gaineses obviously exercise such a lot control over the network lately, fans might think that they own the whole thing, nevertheless it turns out that is not the case.
Who Owns Magnolia Network?
If Chip and Joanna Gaines launched Magnolia, the emblem, then who owns Magnolia Network? They do—in conjunction with two other entities. According to the Magnolia Network Wikipedia page, Chip and Joanna own the network along with Discovery Inc. and Warner Bros.
From that minor detail (which no source is supplied for), it's not clear who owns the majority proportion of Magnolia Network, nor does it indicate how a lot control Chip and Joanna have over any of the network's actions and even the show lineup.
Yet audience already know that Chip and Joanna have a large number of control over the shows that they debut. Joanna and Chip each and every have their very own presentations and spinoffs, however they have got additionally gotten their past colleagues and friends jobs with Magnolia Network—including a contractor who wound up selling the home that Fixer Upper flipped for him.
How Much Of Magnolia Network Do Chip And Joanna Gaines Own?
Since the Gaineses came up with Magnolia in 2003, long before their network used to be born, it is sensible if they entered the Discovery-Warner Bros. maintain some quantity of power.
After all, Fixer Upper brought in 2.9 million viewers during its last season, while presentations on DIY Network averaged 200K audience all through prime time.
A deal that packaged up Chip and Joanna, Fixer Upper, and a whole host of DIY displays with the Gaineses behind them was a surefire technique to reinvigorate the failing network.
Before the network introduced, there have been plans to create an app and make bigger; as of late, Magnolia Network has its personal app but will also be considered via some streaming products and services.
Currently, Allison Page, the President of Magnolia Network, seems to be the one individual that Chip and Joanna have to respond to to, though, after so much good fortune, it's likely the Gaineses can do as regards to whatever they want.
The Gaineses had particular concepts for the Magnolia Network collaboration—and they stood their flooring on issues like having fewer advertisements than different TV networks (but at a better value level than competition').
Given how a lot creative enter they still have, and their massive net price, it may well be assumed that they personal a minimum of part of Magnolia Network. Of direction, the details have by no means been published, and it's unlikely that Chip or Joanna ever plan to expose their funds to fanatics.
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